In today’s world, privacy is a luxury we all seek. Whether it’s from the prying eyes of neighbours or simply to create a tranquil space, homeowners are increasingly looking for ways to enhance privacy within their homes. One of the most effective ways to achieve this is through the right selection and use of windows and doors, and the accompanying glass and glazing options.
For customers who may live in busy neighbourhoods, promoting the privacy-enhancing options of the windows and doors you offer can help win the job. Let’s take a look at some of the different privacy glass options available.
Obscure Glazing
Obscure glazing is a popular choice for many homeowners. It allows light to enter the room while maintaining privacy. With various patterns and designs available, obscure glazing can not only enhance privacy but also add an aesthetic touch to windows and doors, which can give it a key selling point when speaking with homeowners.
When talking about this option, however, it’s important to use terminology that your typical homeowner is likely to understand. Obscure glazing is commonly referred to as frosted glass.
The frost effect in frosted glass is achieved by using a roller press method. The video below from How It’s Made goes into detail of the process of manufacturing textured glass.
Privacy Films
Another practical solution for privacy is the use of privacy films. These films are applied to the window’s surface and come in a range of designs, from plain frosted to decorative patterns. They’re an excellent choice for those who want a temporary solution, as they can be easily removed or replaced, or there are also some more longer-lasting options available when professionally installed.
Generally speaking, unless a temporary solution is needed, frosted glass would be a better option, as privacy films tend to not last as long, as they are typically fitted to the window using static cling, which can peel away in some conditions (particularly damp environments or when condensation occurs on the window).
Switchable Glass: Glass that Turns Opaque
Advancements in technology have paved the way for innovative privacy solutions, such as glass that turns opaque at the flick of a switch, known as switchable glass. This smart solution allows homeowners to switch between clear and opaque glass as needed, providing the ultimate in flexibility and control over privacy.
This can be a great option for higher-end projects and self-builds, as homeowners demand privacy, flexibility, and luxury. Switchable glass is also suitable for commercial premises, particularly office blocks, as partition walls can be fitted with the system.
Integral Blinds
Integral blinds are becoming increasingly popular. They are fitted within the sealed unit of a window, which has a number of advantages. For example, you don’t need to clean or vacuum them, as dust and debris cannot reach them. This makes them a low-maintenance alternative to traditional blinds.
Integral blinds still offer the privacy and flexibility that homeowners desire. They can be adjusted to let in as much or as little light as needed. They are also a good way to control the temperature in a home, as they can help to keep the heat in during winter and the cool air in during summer.
They can be a suitable upsell to customers who want simplicity, minimalism, and flexibility in controlling their home’s privacy. What’s more, they can be installed when replacing windows/doors or retrospectively, as well as being suitable for windows, bifold doors, sliding doors, and conservatories.
There are numerous ways to enhance privacy in a home through windows and doors. By understanding the various options available and considering factors like aesthetics, functionality, and budget, homeowners can find the perfect privacy solution for their needs.
Offering upgrades such as frosted glass or integral blinds can help you to meet customer demands whilst adding an extra add-on to offer alongside the window or door.
See how TruFrame can support your business and work with you to drive growth. Get in touch to become a partner.
