As a window and door company, you must take steps to build a good reputation, in order to build trust, particularly when wanting to harness digital activities to drive growth in leads. In this blog post, we’ll share with you the top ways to make sure people know who you are when they need door or window installation services.
- Make good business cards
- Use case studies to show how other clients succeed
- Maintain a solid online presence via social media
- Make sure your company has good reviews online
- Be easy to contact and responsive to customers
- Provide excellent customer service
- Use quotes from happy customers on your website
- Use quality materials
People like doing business with companies that respond quickly to their requests for service. Make sure that if someone calls or texts, that they get an answer right away – even if it is just to let them know someone will be in touch soon!
Offer great service
Window and door companies should always strive to offer the highest level of door and window installation services. This starts with hiring excellent, courteous, friendly employees knowledgeable about the local area.
Social media reputation
In addition, companies like yours must maintain a presence on social media platforms such as Facebook, Instagram and more. Social media has become an essential tool for double glazing businesses because they connect with potential customers 24/7.
Social media helps support the wider customer journey by helping instil a sense of trust and delivering a more personal-feeling service.
Make sure you have good reviews online from
Build up reviews on platforms like Google Maps, TrustPilot, or Yell. This can involve some hard work and asking satisfied customers for their feedback; however, it’s crucial if you want more people choosing your double glazing services over others’.
When writing testimonials from happy customer experiences on your site or other review sites, focus on including quotes that highlight the window and door company’s professionalism, reliability, and trustworthiness.
Use case studies to show how other customers succeed
Use case studies to show how your range of windows and doors helped transform a customer’s home. Providing information on the products used and showing imagery of the completed work can help provide inspiration.
As an added bonus, case studies can help generate some great social media content, inspiring followers on ways of improving their homes.
Make business cards
One of the most common ways double glazing companies work hard to build a good reputation includes handing out plenty of business cards to customers. You can also hand out window and door brochures at local events to ensure people know who you are and what your company does.
Business cards make it easy for previous customers to remember you, and recommend you to friends and family, whilst also increasing the chances of repeat business.
As a reputation builder, your business cards could contain information on how to leave a review, helping reinforce the message of leaving a review.