‘Are you beach body ready?’ is the brand new advertising campaign from TruFrame, to be taken with a large tonge in cheek (or window). Inspired by the controversial advertising that has become prominent on outdoor advertising sites across the UK. We have launched this campaign in order to encourage small to medium sized fabricators to partner up with us, allowing them to focus more on sales.
Carefully selected manufacturing companies have received a set of two postcards, which highlight the benefits of both switching off their machinery and joining up with TruFrame to boost sales. This campaign is built on an impressive history of highly successful change over programmes for fabricators.
The dedicated website, www.stopfabricating.co.uk, has been paired with an intensive social media strategy to promote and support the campaign. This will help illustrate to business owners that they could be spending more time generating sales rather than dealing with costly or time-consuming issues that can come with machinery use.
To ensure a smooth, efficient transition, TruFrame has developed an order management portal, as well as sales, marketing and customer service functions. With 97% of all frames going through quality control first time and OTIF levels at 99%, companies teaming up with TruFrame can enjoy enhanced reassurance that quality is guaranteed.
David Firmager, Managing Director of TruFrame, commented: ‘The new campaign is striking to say the least, but is designed to highlight the opportunities for companies to stop fabricating. For many, it makes commercial sense and the prospect no necessarily to get beach body ready, but to find time for other more proactive and regarding and rewarding activities.’
Get in Touch
Visit www.stopfabricating.co.uk to find out more information on becoming a TruFrame partner. You can also email sales@truframe.co.uk or call our office directly on 01664 410 140. We look forward to helping you become ‘Beach Body Ready’.
